Formula Fusion

Working with the R8 Games team, we designed the UI experience for the racing game Formula Fusion. We gave it a fresh coat of brand paint and styling while creating a console gaming UI that was easier to use and far more readable. The client also wanted the UI to feel like part of the world experience, rather than a bunch of floating design elements, so we ensured the UI was integrated into the bigger game story. The game also features artwork by Ian Anderson and his studio Designers Republic.